A Critical Investigation Of The Factors Influencing The Adoption Of E-Commerce In Nigeria

CHAPTER ONE INTRODUCTION 1.1 Background of the study Advances in information and communication technologies and the emergence of the internet have revolutionized business activities enabling new ways of conducting business referred to as electronic commerce ( Turban, King, Lee, & Viehland, 2004). Electronic commerce (ecommerce) describes the process of buying, selling, transferring, or exchanging products, services, and/or information through computer networks, principally the Internet (Turban et al., 2004). Electronic commerce can also be defined as “the sharing of business information, maintaining of business relationships, and conducting of business transactions by means of telecommunications networks” (Zwass, 2003). Electronic commerce activities include the inter-organizational processes of market-based sell-buy relationships and...
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